Monthly Archives: February 2015


Employee Engagement: Four Steps

An engaged employee cares about their company, and that is fostered by a company’s care of its employees. Employers who strive to build a better future for their staff will encourage engagement as well as retain key staff.


Here’s Four Key Steps

1. Create a Sense of Team

When we know people are counting on us, we typically don’t let them down. To create a strong sense of team, communicate to employees how their role impacts others.

2. Cultivate a Sense of Purpose

Highly engaged employees feel like their work contributes to a larger objective, so communicate that to staff at all levels. It’s often beneficial to seek input from employees on how roles impact objectives. Simply considering all input can boost engagement.

3. Set Reasonable Expectations

 Engaged employees know what is expected of them, and how they are measured. Good employee training, best practices documentation, and simply talking about it in meetings will enable staff to understand what to do, how to do it, and encourage them to care.

4. Generate Opportunities

Employees often want to see progression in their career, so good employers strive to better futures for their businesses by building future paths for employees.

Read the full article here

PoliteMail for Outlook

What’s the Difference

Between PoliteMail and email broadcasting solutions like Lyris or ExactTarget?


Unlike complicated broadcast email marketing products, PoliteMail enables Outlook users to create, send and measure branded email communication to lists and groups of external or internal contacts.

No Complicated Process, No Communications Bottlenecks

Other more complex tools require dedicated, trained personal to learn and operate them. Sending an email message becomes a complicated process to build, approve and send, what should be a simple email. Why not empower your communications personnel using Outlook, and put an end to all the waiting and resource dependencies?

Leverages Your Existing Outlook/Exchange Infrastructure

PoliteMail enables you to create, send and track email right from Outlook, using Exchange server, without changing the email process. No complicated software to learn, no outside services required. PoliteMail adds simple tools to your corporate standard email program- Microsoft Outlook.

Ideal for Internal Employee and Partner Communications

With PoliteMail, simply send to your existing Exchange distribution groups and Active Directory lists as your normally would in Outlook, no imports/export/update processing required. Now send, track and measure your communication results with ease. Your internal email stays internal, there are no outside mail servers to deal with, which means your email gets delivered and you gain 100% open and click tracking. Now you’ll know exactly who received your email and took the desired action, who didn’t- and effectively follow-up with each segment.

Create and Share Branded, Standardized Communications

Whether you need to send a simple text email with links and a signature, or a professional style HTML email, PoliteMail helps you take advantage of both. Outlook compatible HTML templates and tools allow you to easily build your own impressive email pages with logos, banners, colors and fonts, or import your existing HTML frameworks, then edit content right in Outlook. Easily manage and share standardized templates with your team, using the PoliteMail content library in Outlook.

On-Premise Corporate Solutions, Without Per Send Fees

Because PoliteMail for Outlook and the PoliteMail Server are available as licensed software built on standard Microsoft platforms, you can install and run PoliteMail inside you own network operations center, behind your corporate firewall. Email and tracking data stays within your network, with no outside servers, providing the data security your IT department wants, within a fixed budget, and without any additional monthly service charges for send volume.

But Don’t take it From Us, Hear What Our Customers Have to Say!

“There is a reason why Outlook is on every desktop-a complex email broadcast tool has its place-but our employee and partner facing people don’t benefit from a complicated email process. We like PoliteMail because it’s simple, and all my people can use it.”
-V.P. Communications, Worldwide Leader in Networking

“They wanted tens of thousands for a few users, plus 1.6 cents per email, so I think the PoliteMail solution makes a lot more sense for a lot less dollars.”
-IT Administrator,
Global Logistics & Transportation Provider

employee communications

Four Ways to Improve Employee Communication


Improving Communications is Easier Than You Think

Your employee communication is essential to connecting with employees. With the increased use of technology in the fast-paced world we live in, getting people’s attention is becoming increasingly difficult. A recent article on the CIO website spoke to a number of marketing and communications experts for their thoughts on the best ways to get employees to notice, read and respond to internal company messages.

Social Collaboration Platforms

Implementing a social collaboration solution is one of the best ways to improve internal communications in a workplace, it allows staff to work together all on one network. Employees are able to share news, work and information, and allows for decision making and problem solving, regardless of where employees are located. Each company will benefit from different software, so keep in mind what your primary uses will be. Regardless, your staff will have a better way to communicate more effectively.

Online Forums

Create an online space where staff can easily share information and speak to each other, using enterprise social networks. Employees will be able to share documents, start conversations, collaborate on projects, regardless of their location. Some platforms allow employees to showcase special skills and expertise on their profiles, so others may request feedback or advise.

Maximize Email Subject Lines

Email should be one of the main sources of communications in a workplace, meaning that staff can receive dozens of emails each day. So, if somebody’s immediate attention is required, make sure you are using action words- such as act or urgent, in the subject line. This allows receivers to identify which messages should take priority and needs to be dealt with first.
To maximize your internal email communications even further, consider using a email measurement tool. These tools allow you to track open rates, click through rates, read time, email campaigns and much more.

Direct Contact

With more people working from remote locations, physical location is one of the biggest obstacles to collaboration. There are many solutions to help combat the issue, including video chat and conferencing. Both are both cheap and effective solutions to bring your staff together to discuss projects and ideas. Another form of forgotten communications is though the telephone- having a real conversation can be more productive and may be easier than communicating through email.

For more information check out the article, here.

On Measuring Employee Engagement

With Gallup’s latest “State of the Global Workplace” report revealing that 63% of the world’s workforce are not engaged – and a further 24% are actively disengaged – employee engagement is as hot a topic as ever.

A recent Ragan article points out four new ways to measure staff engagement levels, as methods such as surveys, mood monitors and focus groups have become increasingly outdated, unpopular and perhaps not entirely accurate.



How a member of staff interacts with others is a good indication of their level of engagement in the workplace. A person’s colleagues significantly affect how they feel, act and operate on a day-to-day level, and the ratio of highly-engaged to lesser-engaged workers impact overall morale.



Similarly, the number of close or strong connections an employee has at work affects their level of engagement. Regular interaction with co-workers increases engagement, and variability is important, exposing employees to different ideas and inspiration outside of their immediate day-to-day network.


Management quality

Generally speaking, the more time an employee gets to spend with their leader or manager – either direct or organizational – the higher you can expect their engagement levels to be.



Having an irregular or disorderly schedule will drastically reduce engagement levels, as will too many distractions in the workplace. Engagement can be determined by the amount of ‘meaningful work’ that an employee is able to do between meetings, events and so on.

Read the full article here: